/* bythread, refined editorial styles */
:root{
  --cherry:#A31820;
  --wine:#5E1621;
  --butter:#F3E3A0;
  --cream:#FAF6EF;
  --paper:#F3ECE0;
  --ink:#2B1B18;
  --muted:#6E5A55;
  --line:rgba(43,27,24,.16);
  --wrap:1200px;
  --pad:clamp(22px,5vw,56px);
}

*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%}
body{
  background:var(--cream);color:var(--ink);
  font-family:'DM Sans',system-ui,sans-serif;font-size:16px;line-height:1.7;
  -webkit-font-smoothing:antialiased;
}
img{display:block;max-width:100%;height:auto}
a{color:inherit}
h1,h2,h3{
  font-family:'Fraunces',Georgia,serif;font-optical-sizing:auto;
  font-weight:300;color:var(--ink);line-height:1.02;letter-spacing:-0.015em;
}
h1 em,h2 em,h3 em{font-style:italic;color:var(--cherry)}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--pad)}
.label{
  display:block;font-size:11px;font-weight:500;letter-spacing:.22em;text-transform:uppercase;color:var(--muted);
}
.script{font-family:'Pinyon Script',cursive;font-weight:400;color:var(--cherry);letter-spacing:0;text-transform:none}
.skip{position:absolute;left:-999px}
.skip:focus{left:12px;top:12px;background:var(--ink);color:var(--cream);padding:8px 14px;z-index:20}

/* buttons: sharp, small caps */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:.6em;
  padding:16px 30px;border-radius:0;border:1px solid var(--wine);
  font:500 12px/1 'DM Sans',sans-serif;letter-spacing:.2em;text-transform:uppercase;text-decoration:none;
  transition:background .25s,color .25s;cursor:pointer;
}
.btn--solid{background:var(--wine);color:var(--cream)}
.btn--solid:hover{background:var(--cherry);border-color:var(--cherry)}
.btn--line{background:transparent;color:var(--wine)}
.btn--line:hover{background:var(--wine);color:var(--cream)}
.btn--cream{background:var(--cream);color:var(--wine);border-color:var(--cream)}
.btn--cream:hover{background:transparent;color:var(--cream)}
.link{font-size:12px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;text-decoration:none;border-bottom:1px solid currentColor;padding-bottom:3px;color:var(--wine)}
.link:hover{color:var(--cherry)}
.btn:focus-visible,a:focus-visible,input:focus-visible,summary:focus-visible{outline:1px solid var(--cherry);outline-offset:4px}

/* header: nav left, logo centre, cta right */
.topline{background:var(--wine);color:var(--cream);text-align:center;font-size:11px;letter-spacing:.22em;text-transform:uppercase;padding:9px 16px}
.topline a{text-decoration:none}
.site-header{border-bottom:1px solid var(--line);background:var(--cream);position:relative;z-index:10}
.site-header .wrap{display:grid;grid-template-columns:1fr auto 1fr;align-items:center;height:76px}
.nav{display:flex;gap:22px}
.nav a,.nav-right a{font-size:11px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;text-decoration:none}
.nav a:hover,.nav a[aria-current="page"]{color:var(--cherry)}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;justify-self:center}
.brand img{width:26px;height:26px}
.brand span{font-family:'Fraunces',serif;font-weight:500;font-size:26px;color:var(--wine);letter-spacing:-0.02em}
.nav-right{justify-self:end}
.menu{display:none}
@media (max-width:900px){
  .site-header .wrap{grid-template-columns:auto 1fr auto;height:64px}
  .nav{display:none}
  .brand{justify-self:start;grid-column:1}
  .nav-right{grid-column:3}
  .nav-right .desk{display:none}
  .menu{display:block;position:relative}
  .menu summary{list-style:none;cursor:pointer;font-size:11px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;padding:10px 0}
  .menu summary::-webkit-details-marker{display:none}
  .menu[open] .menu-panel{display:flex}
  .menu-panel{display:none;flex-direction:column;position:absolute;right:0;top:44px;background:var(--cream);border:1px solid var(--line);padding:10px 0;min-width:230px}
  .menu-panel a{text-decoration:none;padding:12px 22px;font-size:11px;letter-spacing:.2em;text-transform:uppercase;font-weight:500}
  .menu-panel a:hover{background:var(--paper)}
}

/* hero */
.hero{padding:clamp(56px,9vw,120px) 0 clamp(56px,8vw,100px);text-align:center;position:relative}
.hero .label{margin-bottom:28px}
.hero h1{font-size:clamp(3.1rem,9vw,7.6rem);max-width:12ch;margin:0 auto}
.hero-note{position:absolute;font-size:clamp(26px,3vw,38px);line-height:1;transform:rotate(-8deg)}
.hero-note--l{left:6%;bottom:22%}
.hero-cherries{width:clamp(70px,8vw,110px);margin:34px auto 0}
.hero-sub{max-width:46ch;margin:28px auto 0;color:var(--muted);font-size:17px}
.hero-ctas{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:36px}
@media (max-width:900px){.hero-note{display:none}}

/* static tagline rule */
.rule{border-block:1px solid var(--line);padding:16px 0;text-align:center;font-size:11px;font-weight:500;letter-spacing:.24em;text-transform:uppercase;color:var(--muted)}
.rule span{margin:0 14px;white-space:nowrap;display:inline-block;padding:2px 0}
.rule i{font-style:normal;color:var(--cherry)}

/* sections */
.section{padding:clamp(80px,11vw,150px) 0}
.section--paper{background:var(--paper)}
.head{text-align:center;max-width:640px;margin:0 auto clamp(48px,6vw,80px)}
.head .label{margin-bottom:20px}
.head h2{font-size:clamp(2.4rem,5.4vw,4.4rem)}
.head p{margin-top:20px;color:var(--muted)}

/* rent / lend, editorial two columns */
.paths{display:grid;grid-template-columns:1fr 1fr;border-top:1px solid var(--line)}
.path{padding:48px clamp(20px,4vw,56px) 8px 0;text-decoration:none}
.path + .path{border-left:1px solid var(--line);padding-left:clamp(20px,4vw,56px);padding-right:0}
.path h3{font-size:clamp(2.6rem,5vw,4rem);margin:14px 0 16px}
.path p{color:var(--muted);max-width:34ch}
.steps{list-style:none;margin:30px 0 34px;border-top:1px solid var(--line)}
.steps li{display:flex;gap:18px;padding:14px 0;border-bottom:1px solid var(--line);font-family:'Fraunces',serif;font-weight:300;font-size:20px}
.steps li b{font:500 11px/2.4 'DM Sans',sans-serif;letter-spacing:.2em;color:var(--cherry)}
@media (max-width:760px){
  .paths{grid-template-columns:1fr}
  .path{padding-right:0}
  .path + .path{border-left:0;padding-left:0;border-top:1px solid var(--line)}
}

/* sneak peek */
.phones{display:flex;justify-content:center;align-items:center;gap:clamp(14px,3vw,40px)}
.phone{
  width:clamp(140px,20vw,240px);aspect-ratio:9/19;border-radius:30px;border:6px solid var(--ink);
  background:var(--cream);overflow:hidden;position:relative;box-shadow:0 30px 60px -36px rgba(43,27,24,.55);
}
.phone--main{width:clamp(170px,24vw,290px)}
.phone img{width:100%;height:100%;object-fit:cover;object-position:top}
.phone--side img{filter:blur(6px);transform:scale(1.1)}
.phone-ph{position:absolute;inset:0;padding:26px 14px;display:flex;flex-direction:column;gap:10px;filter:blur(3px)}
.phone-ph i{display:block;background:#e7d8cf}
.phone-ph i:nth-child(3n){background:var(--butter)}
.phone-ph .t{height:14px;width:55%;background:var(--cherry);opacity:.5}
.phone-ph .g{display:grid;grid-template-columns:1fr 1fr;gap:8px;flex:1}
.soon{position:absolute;left:50%;bottom:22px;transform:translateX(-50%);background:var(--cream);color:var(--wine);font:500 10px/1 'DM Sans';letter-spacing:.22em;text-transform:uppercase;padding:9px 14px;white-space:nowrap;border:1px solid var(--wine)}
.peek-foot{display:flex;justify-content:center;align-items:center;gap:22px;margin-top:56px;flex-wrap:wrap}
.peek-foot .script{font-size:30px}
@media (max-width:600px){.phone--side:last-child{display:none}}

/* story */
.story{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(36px,7vw,110px);align-items:center}
.story blockquote{font-family:'Fraunces',serif;font-weight:300;font-size:clamp(2rem,4vw,3.3rem);line-height:1.12;letter-spacing:-0.01em}
.story blockquote em{color:var(--cherry)}
.story p{color:var(--muted);margin:22px 0 30px;max-width:44ch}
.sign{font-size:40px;line-height:1;display:block;margin-top:6px}
@media (max-width:760px){.story{grid-template-columns:1fr}}

/* values */
.values{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line)}
.value{padding:36px 32px 0 0}
.value + .value{padding-left:32px;border-left:1px solid var(--line)}
.value h3{font-size:clamp(1.6rem,2.4vw,2rem);margin:12px 0 10px}
.value p{color:var(--muted)}
@media (max-width:760px){.values{grid-template-columns:1fr}.value{padding-right:0}.value + .value{padding-left:0;border-left:0;border-top:1px solid var(--line)}}

/* closing cta */
.cta{background:var(--wine);color:var(--cream);text-align:center}
.cta .label{color:rgba(250,246,239,.7);margin-bottom:22px}
.cta h2{color:var(--cream);font-size:clamp(2.6rem,6.4vw,5rem);max-width:13ch;margin:0 auto}
.cta h2 em{color:var(--butter)}
.cta p{max-width:42ch;margin:22px auto 36px;color:rgba(250,246,239,.82)}

/* footer */
.site-footer{background:var(--ink);color:var(--cream);padding:64px 0 36px}
.footer-grid{display:flex;justify-content:space-between;align-items:flex-start;gap:32px;flex-wrap:wrap}
.site-footer .brand span{color:var(--cream)}
.footer-nav{display:flex;flex-wrap:wrap;gap:12px 28px}
.footer-nav a{text-decoration:none;font-size:11px;letter-spacing:.2em;text-transform:uppercase;opacity:.8}
.footer-nav a:hover{opacity:1;color:var(--butter)}
.footer-note{margin-top:48px;padding-top:22px;border-top:1px solid rgba(250,246,239,.14);font-size:12px;opacity:.6}

/* waitlist page */
.wl{padding:clamp(56px,9vw,120px) 0 clamp(80px,10vw,140px)}
.wl-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,8vw,120px);align-items:start}
.wl-intro .label{margin-bottom:22px}
.wl h1{font-size:clamp(3rem,7vw,5.6rem)}
.wl-intro p{margin-top:24px;max-width:40ch;color:var(--muted);font-size:17px}
.wl-intro .script{font-size:40px;display:block;margin-top:34px}
.wl-card{background:var(--paper);padding:clamp(28px,4vw,52px);border:1px solid var(--line)}
.field{margin-bottom:24px}
.field label,.field legend{display:block;font-size:11px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;color:var(--ink);margin-bottom:6px}
.field .opt{letter-spacing:.1em;color:var(--muted);text-transform:lowercase}
.field input[type=text],.field input[type=email]{
  width:100%;padding:12px 0;border:0;border-bottom:1px solid rgba(43,27,24,.35);background:transparent;
  font:300 20px 'Fraunces',serif;color:var(--ink);border-radius:0;
}
.field input::placeholder{color:#a8958f}
.field input:focus{outline:none;border-bottom-color:var(--cherry)}
fieldset.field{border:0}
.choices{display:flex;gap:10px;flex-wrap:wrap;margin-top:6px}
.choices label{margin:0;cursor:pointer;letter-spacing:0;text-transform:none}
.choices input{position:absolute;opacity:0;pointer-events:none}
.choices span{display:inline-block;padding:11px 22px;border:1px solid rgba(43,27,24,.35);font-size:11px;font-weight:500;letter-spacing:.2em;text-transform:uppercase;transition:all .2s}
.choices input:checked + span{background:var(--wine);border-color:var(--wine);color:var(--cream)}
.choices input:focus-visible + span{outline:1px solid var(--cherry);outline-offset:3px}
.wl-card .btn{width:100%;margin-top:8px}
.wl-small{font-size:13px;margin-top:16px;color:var(--muted);text-align:center}
.hidden-field{position:absolute;left:-9999px}
.wl-done{text-align:center;padding:30px 0}
.wl-done img{width:80px;margin:0 auto 22px}
.wl-done h2{font-size:clamp(2.2rem,4.6vw,3.2rem);margin-bottom:14px}
.wl-done p{color:var(--muted)}
.wl-error{color:var(--cherry);margin-top:12px;text-align:center}
@media (max-width:820px){.wl-grid{grid-template-columns:1fr}}

/* real logo */
.brand .wordmark{width:auto;height:30px}
@media (max-width:900px){.brand .wordmark{height:26px}}

/* inner page header */
.page-head{padding:clamp(64px,10vw,130px) 0 clamp(48px,7vw,90px);text-align:center}
.page-head .label{margin-bottom:24px}
.page-head h1{font-size:clamp(3rem,8vw,6.4rem);max-width:13ch;margin:0 auto}
.page-head p{max-width:46ch;margin:24px auto 0;color:var(--muted);font-size:17px}

/* split text + image */
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(36px,7vw,110px);align-items:center;margin-bottom:clamp(56px,7vw,90px)}
.split h2{font-size:clamp(2.3rem,4.6vw,3.8rem);margin:16px 0 22px}
.split p{color:var(--muted);max-width:44ch}
.split--text{align-items:end}
.split--text h2{margin-bottom:0}
.split-img{width:100%;max-width:440px;justify-self:center;border:1px solid var(--line);box-shadow:0 30px 60px -40px rgba(43,27,24,.5)}
@media (max-width:760px){.split{grid-template-columns:1fr}}

/* four steps */
.steps4{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}
.steps4 .step{padding:30px 26px 0 0}
.steps4 .step + .step{padding-left:26px;border-left:1px solid var(--line)}
.steps4 .label{color:var(--cherry)}
.steps4 h3{font-size:clamp(1.6rem,2.4vw,2rem);margin:12px 0 10px}
.steps4 p{color:var(--muted);font-size:15px}
@media (max-width:860px){
  .steps4{grid-template-columns:1fr 1fr}
  .steps4 .step:nth-child(3){padding-left:0;border-left:0}
  .steps4 .step:nth-child(n+3){border-top:1px solid var(--line);margin-top:30px}
}
@media (max-width:520px){
  .steps4{grid-template-columns:1fr}
  .steps4 .step,.steps4 .step + .step{padding:26px 0 0;border-left:0}
  .steps4 .step + .step{border-top:1px solid var(--line);margin-top:26px}
}

/* our story */
.story-page{display:grid;grid-template-columns:1fr 1.1fr;gap:clamp(36px,7vw,110px);align-items:start}
.photo-slot{aspect-ratio:4/5;background:var(--paper);border:1px solid var(--line);display:grid;place-items:center}
.story-copy p{font-size:18px;margin-bottom:22px;max-width:46ch}
.story-copy blockquote{font-family:'Fraunces',serif;font-weight:300;font-size:clamp(1.8rem,3.4vw,2.6rem);line-height:1.15;margin:38px 0 30px;padding-top:30px;border-top:1px solid var(--line)}
.story-copy blockquote em{color:var(--cherry)}
@media (max-width:760px){.story-page{grid-template-columns:1fr}}

/* values rows */
.vrows{border-top:1px solid var(--line)}
.vrow{display:grid;grid-template-columns:80px 1fr 1.2fr;gap:clamp(20px,4vw,60px);padding:clamp(36px,5vw,60px) 0;border-bottom:1px solid var(--line);align-items:baseline}
.vnum{font-family:'Fraunces',serif;font-weight:300;font-size:22px;color:var(--cherry)}
.vrow h2{font-size:clamp(2rem,4vw,3.2rem)}
.vrow p{color:var(--muted);font-size:17px;max-width:48ch}
@media (max-width:760px){.vrow{grid-template-columns:1fr;gap:10px}}

/* sneak peek grid */
.peek-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(24px,4vw,56px)}
.peek-grid figure{display:flex;flex-direction:column;align-items:center;text-align:center}
.peek-grid .phone{width:min(100%,260px)}
.peek-grid figcaption{margin-top:30px;max-width:30ch}
.peek-grid figcaption h3{font-size:clamp(1.6rem,2.4vw,2rem);margin:10px 0 8px}
.peek-grid figcaption p{color:var(--muted);font-size:15px}
@media (max-width:760px){.peek-grid{grid-template-columns:1fr;gap:64px}}

/* faq */
.faq-wrap{max-width:820px}
.faq-list{border-top:1px solid var(--line)}
.faq-item{border-bottom:1px solid var(--line)}
.faq-item summary{
  list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:baseline;gap:20px;
  padding:22px 0;font-family:'Fraunces',serif;font-weight:300;font-size:clamp(19px,2.2vw,23px);line-height:1.3;
}
.faq-item summary::-webkit-details-marker{display:none}
.faq-item summary::after{content:"+";font-family:'DM Sans',sans-serif;font-weight:300;font-size:22px;color:var(--cherry);flex:none}
.faq-item[open] summary::after{content:"\2013"}
.faq-item p{color:var(--muted);padding:0 40px 24px 0;max-width:62ch}
.faq-switch{display:flex;justify-content:center;gap:34px;margin:clamp(64px,8vw,96px) 0 10px}
.faq-switch-tab{
  background:none;border:0;border-bottom:1px solid transparent;padding:8px 2px;cursor:pointer;
  font:500 12px/1 'DM Sans',sans-serif;letter-spacing:.2em;text-transform:uppercase;color:var(--muted);
}
.faq-switch-tab[aria-selected="true"]{color:var(--wine);border-bottom-color:var(--wine)}
.faq-group{font-family:'DM Sans',sans-serif;font-size:11px;font-weight:500;letter-spacing:.22em;text-transform:uppercase;color:var(--cherry);margin:48px 0 4px}
.brand .bt{width:38px;height:auto}
@media (max-width:900px){.brand .bt{width:34px}}
.hero-cherries{width:clamp(48px,5vw,72px);margin-top:28px}

/* alignment fixes */
.steps li{align-items:baseline}
.steps li b{flex:none;width:30px;line-height:1}
.rule span{margin:0 10px}
@media (max-width:760px){
  .rule i:nth-of-type(n+2),.rule span:nth-of-type(n+3){display:none}
  .head,.page-head{text-align:left}
  .head p,.page-head p,.page-head h1{margin-left:0}
  .hero-ctas{flex-direction:column;align-items:center}
  .hero-ctas .btn{width:240px}
  .phone--side{display:none}
  .peek .phones,.section--paper .phones{justify-content:center}
  .peek-foot{justify-content:center}
}

/* header: keep the full nav on laptops, centre the logo everywhere */
@media (max-width:900px) and (min-width:761px){
  .site-header .wrap{grid-template-columns:1fr auto 1fr;height:72px}
  .nav{display:flex;gap:16px}
  .nav a{font-size:10px;letter-spacing:.16em}
  .brand{justify-self:center;grid-column:2}
  .nav-right{grid-column:3}
  .nav-right .desk{display:inline-flex;padding:12px 16px;font-size:10px}
  .menu{display:none}
}
@media (max-width:760px){
  .site-header .wrap{grid-template-columns:1fr auto 1fr}
  .brand{justify-self:center;grid-column:2}
  .nav-right{grid-column:3;justify-self:end}
}

/* main home heading only */
.hero h1{font-family:'Playfair Display',Georgia,serif;font-weight:400;font-size:clamp(2.7rem,7.6vw,6.4rem);letter-spacing:-0.01em;line-height:1.05}
.hero h1{max-width:16ch}
.story-photo{width:100%;aspect-ratio:4/5;object-fit:cover;border:1px solid var(--line)}